MSME Empowerment (Marketing and Finance) Breadfruit Chips in Malangsari Village

Authors

  • Agus Yudianto Universitas Wiralodra
  • Meddy Nurpratama Universitas Wiralodra

DOI:

https://doi.org/10.37010/kangmas.v2i3.430

Keywords:

MSME empowerment, marketing, finance

Abstract

In economic development, the role of micro, small and medium enterprises (MSMEs) is one of the drivers of the economy. It can be proven that the existence of MSMEs is able to provide jobs, reduce the number of unemployed and become a means of introducing local products so that they can be known by all circles of society. MSMEs exist because they provide opportunities that are used by MSME actors in providing community needs, businesses that are viral and provide business opportunities, tastes, prices are affordable by the general public, there are consumers who become loyal customers, the availability of raw materials that open up business opportunities, and etc.

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References

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Published

2021-11-30

How to Cite

Yudianto, A., & Nurpratama, M. . (2021). MSME Empowerment (Marketing and Finance) Breadfruit Chips in Malangsari Village. KANGMAS: Karya Ilmiah Pengabdian Masyarakat, 2(3), 298–304. https://doi.org/10.37010/kangmas.v2i3.430
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